Value-Based Online Contest

Gita Premiere
League

Website not functional!

Campaign Landing Page

Creating an engaging landing page for GPL, blending content, design, and interactivity to boost registrations.

Our Role

Creating Strategy
Research
Wireframing
User Flow
UX/UI Design
Design System

The Gita
Premiere League

The Gita Premiere League (GPL) is an exciting online contest that brings the timeless wisdom of the Bhagavad Gita to life. Aimed at fostering a deeper understanding of value-based teachings through a fun and interactive format, GPL needed a landing page that could do it all. 

Our mission? To create a captivating hub where participants could learn about the contest, get their questions answered, and feel inspired to sign up. The client wanted a page that was informative, engaging, and made the contest irresistible. 

Brand Goals

Design Process

Empathize
User Persona
Brand Story
Empathy Mapping
Define
Market Analysis
Mood-Board
Design System
Ideate
User Flow
Site Map
Wireframing
Visual Design
Hi-fi Mockups
Clickable Prototype
Development
Validate
User Testing
Integrations

1. Research.

User Persona & Stories
Empathy Mapping
Pain Points

A summery here Smitha is undoubtedly amazing at her work, she doesn’t just understands her clients but lives through them.

Design System

Colors

Two Primary colors, using orange & light purple for creating contrast & making a mood, Red for special fonts.

Russian Violet, the user base is young and this website is for passionate people struggling with emotions & wants pleasure.

Plump Purple, this is for nutralising the darker shade of violate & that also resonates with the other colors.

Typography

Using only one font type, this is Samsung Sharp Sans, because this is playful, classy, familiar & single weight.

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Ideating & Planning

We designed the Daybest's visual identity from the ground up, capturing the new companies excitement and value in a new logo and brand style guidelines. We then built a highly-effective website that helps educate leads and convert customers.

Wireframing

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The final Design

Through strategic content, sleek design, and interactive elements, our landing page ensures that potential participants are well-informed, engaged, and motivated to join the Gita Premiere League.

The Outcome

The campaign reached to more than 25,000 people by organic & paid ads sources.

Website visitors were 10,000

Enrolled Users No. 1,500